Project Name: Adcollab
Platform: Responsive Web & App
Project Type: Product Design & Development
Adcollab is a cutting-edge digital marketing and advertising integration platform that offers a conceptual web and app-based solution. The platform is designed to provide seamless integration between various advertising channels and mediums, and made it for an iOS and Android application.
Goal is to enhance the efficiency, effectiveness, and productivity of digital marketing and social media marketing. We strive to simplify and streamline the processes involved, making them more intuitive and intelligent. By leveraging innovative technologies and strategies, we aim to empower marketers with tools and solutions that will enable them to achieve better results and maximize their impact in the digital realm.
In 2018 joined an Advertising Agency that embarked on a new venture. I was offered a job in digital marketing and had the opportunity to learn numerous new skills. The company handled a workload of 7-9 clients simultaneously, with a small team responsible for all aspects of the projects. Throughout my experience, I encountered several challenges, such as managing multiple logins, juggling numerous browser tabs, conducting competitor website analysis, utilizing Google Analytics, and handling mailers, among other tasks. The workload was intense, and I witnessed a significant amount of pressure.
A real estate client is struggling with a major issue while attempting to sell their apartments and flats during auspicious occasions. They are facing significant challenges in finding potential customers and generating leads. Despite their extensive marketing efforts through newspapers, they have observed a continuous decline in the number of enquiries received on a daily basis.
The businessperson visited our office to discuss the problem they were facing. We recommended a solution to their issue, emphasising the need for digital advertisements and digital marketing for their business. To support our recommendation, we showcased our previous work and shared successful assignments we had completed for other clients.
Name: Antu Barve
Age: 28
Occupation: Digital Marketer
Employment: Antu has been working with a startup Digital Marketing Agency for the past three months. Prior to that, he was employed by a Product Company.
Additional Information: Antu is single and leads an active professional life, focusing on his career in digital marketing. He values his relationships and enjoys spending time with his girlfriend outside of work. Antu maintains a close bond with his family and shares a living space with his parents.
Iteration
